10 Nov: Guest Blog Post: Video Marketing For A More Mobile Web

By Michelle Smith Video advertising and marketing is nothing new. From the “Mad Men”-era 1950s to today, television ads have always been one of the most trusted – and most effective – forms of marketing. Apple’s Orwellian “1984” spot. Nike’s ongoing “Just Do It” campaign. McDonald’s Larry Bird-vs.-Michael Jordan superstar…

02 May: Facebook Launches New Mobile Ad Network; Twitter Unveils New Ad Products

Facebook has been an increasingly hot topic over the past few years. From high-profile, high-dollar mergers and acquisitions to alleged “controversies” over “fraudulent” advertising practices, the world’s most popular and perhaps most addicting social network continues to garner headlines and compel conversations in 2014. According to recent reports, Facebook has also been…

11 Dec: eCommerce: Not Just For Cyber Mondays Anymore

Just over a week ago, Americans celebrated and shopped for online savings on a day that has come to be known as Cyber Monday. The origination of the term “Cyber Monday” is credited to a Nov. 28, 2005 press release from a company called Shop.com, with Shop.com chairman Scott Silverman…