When it comes to SEO, and all things orbiting around SEO these days, it can be hard to get a firm grip on just what constitutes smart, successful tactics and proven, best practices. And like everything else in our overly-busy, commodity-driven, ever-evolving world, smart SEO strategy is subject to the…
By Jeff Ferguson Social Media
Facebook made much news in 2013, and here at the official blog of Amplitude Digital, we chronicled a good bit of that news – along with many major developments relating to rival social media heavyweight Twitter. As 2014 gets into full swing, Facebook has wasted no time making more big…
By Jeff Ferguson SEO
As you’ve probably heard by now, the folks over at MyBlogGuest have run into some trouble with the do-no-evil folks at Google for what has been deemed and dubbed “spammy guest blogging.” And per usual, Google Webspam Czar Matt Cutts is leading the charge. This time around, Cutts said that…
By Jeff Ferguson SEO
Some topics just never get old. And some people just never seem to learn. Here at the official blog of Amplitude Digital, we’ve devoted a good bit of time and space to warning all our clients, colleagues, partners, friends and readers about the many risks associated with the often-nefarious world…
By Jeff Ferguson SEO
Here at the official blog of Amplitude Digital, we’ve written a good bit about the hard-working, fair-minded genius that is Google Webspam Czar Matt Cutts. We’ve also covered some pretty good ground on the general topic of “link-building,” with our general position being that you should generally avoid this not-so-smart…
By Jeff Ferguson SEO
Sometimes, a “package deal” can be a very good thing. Other times, well, not so much. Even though they paid a very high price for their “package deal” just over a year ago, the white-hot Los Angeles Dodgers are no doubt happy they made it. And when it comes to…
By Jeff Ferguson SEO
Here at the official blog of Amplitude Digital, we’ve devoted a few blog posts to the philosophy and work of Google Webspam Czar Matt Cutts – along with some stuff that’s been inspired by internet innovators like Cutts. And with good reason. For starters, Cutts is a very smart guy….
By Jeff Ferguson SEO
In a recent “Whiteboard Friday” video blog post on Moz.com (formerly SEOmoz.com) entitled, “Heart to Heart About Link Building,” Michael King, aka @iPullRank, passionately breaks down what he views as “best practices” – and not-so-hot behaviors – when it comes to link building. King is a fascinating, fresh face and voice…
By Jeff Ferguson SEO
In a recent post on the increasingly popular and always intriguing question-and-answer site Quora, someone asked the following question: Does a person who operates a link-building business just own a bunch of websites that link to client websites? Here at Amplitude Digital, this is a topic that arouses a good…
By Jeff Ferguson SEO
In an April 29 video blog post on the Google Webmaster Help YouTube page, Google’s guru and webspam team leader Matt Cutts addressed the following two-part question from a viewer: “What are the top 3-5 SEO areas where webmasters make the most mistakes? How can we do better on those?” Never…