Audience Intelligence

TURN VISITOR DATA INTO PROFITABLE INSIGHTS

Without accurate, comprehensive data about your target customer and the traffic you are receiving, your brand will struggle to build successful campaigns. Amplitude makes it easy to track, measure and learn from every visitor.

From first click to purchase and beyond, whether via advertising, social media or organic search engines, we can capture every data point to identify new growth opportunities. 

All Your Digital Marketing Data, Right Where You Need It

Psychographics

Learn what your audience buys, what brands they prefer, what cars they drive, what media they consume outside of your site, and more.

Demographics

Implemented across 100M+ web destinations, the scale of this data set allows us to draw accurate audience profiles across age, gender, family, location, income, education and occupation.

Engagement

See the composition of engaged users over the last 30 days to understand your audience composition between passers-by, regulars, and fanatics.

Traffic

Understand your total reach by looking at unduplicated traffic metrics across your web properties. View your audience by platform (web and mobile web), country, time period, and more.

MARKETING ANALYTICS MADE EASY

There is an endless number of tools available to gather and process audience data, but they can be expensive for an individual brand to license directly and even more tricky to administer. 

Amplitude Digital’s team gathers the data for you using a set of tools customized to your needs. Then we build powerful reports that show you exactly what you want every week.  Our experts take care of the hard stuff: adding attribution pixels/scripts, integrating apps, monitoring data accuracy and building reports to keep the flow smooth and correct.

Data for Learning

Accurate, visually-appealing reports empower media strategy , such as top offers, content, messaging, ads, products and more.

  • Actionable insights to drive results
  • Understand trends; get ahead of changes
  • Only the information you need

Data for AI

Clean data attribution means Google’s algorithm is fed correctly to maximize the power of automated bidding, machine learning and artificial intelligence.

  • Platform integration, pixel maintenance
  • Lookalike audience testing 
  • Campaign goals, machine learning
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