What Chief Marketing Officers need to know about ecommerce security today to stay safe, including:
- The 3 most likely security breach scenarios for ecommerce companies now
- What marketing information is most prized by hackers and what should be discarded immediately
- How to know if your ecommerce website is compliant with the new California Consumer Protection Act (CCPA), which is effective as of Jan 2020
- How does a well-protected company budget properly for security without overspending
- What ongoing monitoring and work should be in place now at your company to stay safe
HOST:
Duff Ferguson, Founder of Amplitude Digital Inc. email Duff
FEATURED GUEST:
Justin Harris, Chief Information Security Officer and Founder of Eye on Technology in Los Angeles, CA.
Justin provides guidance to companies about risk, compliance and information protection. Most notably, Justin manages the information security team for Max Studio Brands. He is an expert in apparel, fashion, retail, wholesale and e-commerce. Email him at: services@eyeontechnology.com
RUN TIME: 42 minutes
KEY TAKEAWAYS:
1: Whatever your plan is, make sure it includes outside assessment
2: There are many things that can be done to reduce risk, so don’t give up
3: No company will ever get to zero risk. Buffering from the “scam of the week” is a good start
