July 12, 2013

What Is SEO (and SEM)…And Do I Need It For My Site?

In 2013 America, more and more brands, businesses and companies of all shapes and sizes are asking the following question: “Do I really need to do […]
July 5, 2013

Five Types Of “Link Builders”…And Why Not To Hire Any Of Them

In a recent post on the increasingly popular and always intriguing question-and-answer site Quora, someone asked the following question: Does a person who operates a link-building […]
July 3, 2013

No. 1 Position In Google Gets 33% Of Search Traffic (And Why You Shouldn’t Care)

According to a recent blog post on popular digital marketing site Search Engine Watch, “the top listing in Google’s organic search results receives 33 percent of the […]
June 21, 2013

Is Your Blog Content On Target?

You’ve heard it a million times. Here. There. Everywhere. Up in the sky. You already know that content is king. You get it. We get it. […]
June 19, 2013

Why Every PR Person Should Become An SEO Master

PR stands for Public Relations. SEO is short for Search Engine Optimization. Two completely different acronyms. Comprised of totally different letters. And two entirely different things, […]
June 14, 2013

Don’t Overlook The Value & Availability Of Long-Tail Keywords

I once wrote here at the official Amplitude Digital blog about how running along The Strand through Manhattan Beach and Redondo Beach at times puts me […]
June 12, 2013

Google’s Matt Cutts Makes The Native Advertisers Restless Again. Good.

In a recent blog post over at MediaPost Publications‘ Online Media Daily blog, writer/editor Laurie Sullivan wrote about Google guru and webspam team leader Matt Cutts once […]
May 31, 2013

How To “Moneyball” The SEO Role In Your Company

Baseball has long been called “America’s pastime.” And since the inception of Major League Baseball in 1869, all the way through the 2012 MLB season that […]
May 29, 2013

Ranking The Top 5 SEO Mistakes…With Help From Google’s Matt Cutts

In an April 29 video blog post on the Google Webmaster Help YouTube page, Google’s guru and webspam team leader Matt Cutts addressed the following two-part question […]