February 6, 2013

10 Things You Need to Know About Google AdWords Enhanced Campaigns

The confirmed existence of a new Google AdWords “feature” called “Enhanced Campaigns” hit the wire just over an hour ago and people are already starting to […]
October 5, 2012

What Are the Features of a Brilliant Video Ad?

Video ads have changed the game in how consumers see advertising. Advertising is something that all of us see on a daily basis as we are […]
October 3, 2012

Why It’s Worth Including Google+ in Your Social Media Marketing Mix

A number of small businesses are starting to feel social media fatigue. This is not surprising at all considering that tons of social networking sites are […]
September 28, 2012

Four Reasons Not to Begin an Affiliate Program for Your Business

Free advertising. Enthusiastic, commission-only salespeople. Increased sales. It all makes affiliate marketing seem really, really good for your business. But you should never forget – “When […]
September 26, 2012

Pinning for Traffic: How Pinterest Can Improve Your SEO

Your business may look at Pinterest as another social network that you don’t understand or feel the need to waste your time with. And when you […]
September 21, 2012

How to Protect Your Brand from a Black Hat SEO Attack

Low-quality, spam links can now get you de-indexed, or at the very least significantly lower your PageRank. Companies are desperately trying to remove low-quality links before […]
March 20, 2012

Google Panality’: Is It Our Favorite SEO Spam Technique?

Is using obvious misspellings in postings on other sites a solid SEO technique or just SEO spam? Let’s have a look at this Quora question, where […]
January 27, 2012

After a 9-Week Gap, Google Updates Its Panda Algorithm with Version 3.2

There are confirmed reports of a new algorithmic update by Google, termed as Panda 3.2. The last Panda update (3.1 version) happened on November 18, 2011. […]
January 23, 2012

OMG, Google Hits Again – It’s ‘Page Layout Algorithm’ Now!

After previous year’s Panda smack, Google now gives us the ‘Page Layout Algorithm’. But kindly hold your patience until I explain to you what this algorithmic […]