July 24, 2013

SEO Link-Building “Best Practices”…And Other Modern Myths

In a recent “Whiteboard Friday” video blog post on Moz.com (formerly SEOmoz.com) entitled, “Heart to Heart About Link Building,” Michael King, aka @iPullRank, passionately breaks down what […]
July 17, 2013

Digital Marketing & SEO: Have Your Cake AND Eat It Too…

My sister is coming into town for a visit this week. She’s bringing her daughter (aka my niece) along with her. And, as luck would have […]
July 12, 2013

What Is SEO (and SEM)…And Do I Need It For My Site?

In 2013 America, more and more brands, businesses and companies of all shapes and sizes are asking the following question: “Do I really need to do […]
July 10, 2013

54% Does Not Constitute “Most”…And Other Cautionary Online Tales.

In a recent blog post on digital marketing industry insider site MarketingVOX, a headline loudly and proudly proclaimed, “comScore: Most Display Ads Invisible.” Under this dramatic […]
July 5, 2013

Five Types Of “Link Builders”…And Why Not To Hire Any Of Them

In a recent post on the increasingly popular and always intriguing question-and-answer site Quora, someone asked the following question: Does a person who operates a link-building […]
July 3, 2013

No. 1 Position In Google Gets 33% Of Search Traffic (And Why You Shouldn’t Care)

According to a recent blog post on popular digital marketing site Search Engine Watch, “the top listing in Google’s organic search results receives 33 percent of the […]
June 28, 2013

Big Data Means Big Opportunities For Your Business. Are You Ready?

Big Data. These two simple words seem to be on the tips of tongues in all corners of the digital marketing world today. But just what […]
June 21, 2013

Is Your Blog Content On Target?

You’ve heard it a million times. Here. There. Everywhere. Up in the sky. You already know that content is king. You get it. We get it. […]
June 19, 2013

Why Every PR Person Should Become An SEO Master

PR stands for Public Relations. SEO is short for Search Engine Optimization. Two completely different acronyms. Comprised of totally different letters. And two entirely different things, […]