Amplitude is proud to be one of the teams helping find 100 new families this year for children desperately needing therapeutic foster care.
The campaign was created by Los Angeles’ longtime foster care and adoption agency leader ExtraordinaryFamilies to serve the needs of therapeutic foster care children. These kids have greater emotional and developmental needs that can only be addressed effectively in a stable home environment with people that have plenty of patience, good will and a sincere desire to help some amazing kids. This is sometimes also known as ITFC, or intensive treatment foster care, but the newer term is TFC, therapeutic foster care.
Amplitude Digital’s role is providing content marketing, web development and digital search engine marketing, which will help find and connect the right people together quickly for the benefit of the most kids.
First, we rebuilt the ExtraordinaryFamilies website to better meet the standards of Google, Bing and Yahoo and make the agency’s information more easily visible online by prospective families. The website is much deeper in content and educational information about foster care, allowing for much more search engine visibility for the agency around quality keywords that prospective foster families in Los Angeles might be searching for.
We also created a mobile phone app, called ConnectLA, which is available on both Android and iOS devices, and allows families to learn about and connect with vital agency support services quickly in their community. We created a secure login site for approved families that connects them with agency calendars, forms and confidential information and allows for more easy communication with the agency over time.
Check it out and help spread the word… we need to find some extraordinary families!
Therapeutic Foster Care — Extraordinary Families